One Vision. Three Elements.

Inspiration occurs when we experience something special and share it with others. At events that actively involve people – offline and online. For this reason, PHOTOPIA Hamburg is an exciting system of three interwoven concept elements. PHOTOPIA Summit, PHOTOPIA City and PHOTOPIA 365 create a new form of industry platform. A unique system of inspiration for users – from smartphone owners to imaging pros. And a business platform for established players and newcomers not just from Europe, but all over the world.


Four days live. 365 days online.

PHOTOPIA Hamburg will become the destination for inspiration and interdisciplinary discourse at both a B2C and B2B level. Not just four days a year, but on an ongoing basis. With the motto "Share your vision", the industry is looking to a future in which smart imaging solutions will enrich the lives of more and more people.


A city made of 350 containers.

PHOTOPIA Hamburg transformed trade fair halls into metropolises.

The hall concept, designed by set designerJens Weber, is a completely new trade fair experience and sets Hamburg as a gateway to the world and port metropolis a monument made of 350 containers.

Wide visual axes and long street lines with spectacular photo motifs at the ends, park-like green spaces and two large stages for national and international photographers and influencers - the PHOTOPIA Summit offers an equally innovative and attractive setting for the new festival of the imaging community.

A fascinating installation is created on 20,000 square metres that plays with perspectives, shapes and figures. It is the exhibitors and visitors who bring this "city within the city" to life and make it an active part of the festival.

Special Areas

Young Professionals Area

Looking for new input? Here you'll learn about photography, videography and media, and we'll show you where you can get further education in this field.

Start-Up Area

The place-to-be for up-and-coming companies in the imaging industry! Here you will get to know the newcomers and the current trends & topics from the photo, video and media sectors.

Vision Spaces

Our Vision Spaces provide the perfect backdrop for unforgettable images! Use unique light and sound experiences to create special selfies for your Insta feed.